Your guides don’t simply deliver your product. They are part of it.
Choose Your Development Pathway
Whether you’re developing a team of guides, investing in your own growth, or improving guiding standards across a destination, Ascent helps experienced guides become more exceptional at what they do.
Develop Your Guide Team
For DMCs, tour operators and tourism businesses looking to develop stronger guide teams and deliver better guest experiences.
You don’t need a fully developed training brief before speaking to us.
Tell us where your guides are today, what challenges they’re facing, and what you’d like to improve. We’ll help you identify the most effective development approach for your guides, your organization, and your objectives.
We Develop People, Not Scripts
Ascent Solutions specializes in the professional development of experienced tour guides. Through practical, human-centered programs, we help guides strengthen communication, storytelling, guest connection, adaptability and professionalism.
Because exceptional guiding isn’t about memorizing scripts. It’s about developing people.
Your Guides Are Part Of The Experience Your Clients Buy
Great itineraries matter. Beautiful destinations matter. Exceptional accommodation matters. But your guides are often the people who transform those elements into the experience your clients remember.
Investing in guide development isn’t simply an investment in your guides. It’s an investment in the experience your guests ultimately buy.
We invited Johan Burger from Ascent Solutions to conduct a two-day communication and guest experience workshop for our guiding team in Arusha.
The training provided practical techniques to improve guest engagement, strengthen communication, and create more memorable experiences throughout the safari journey.
The training delivered by Johan was immensely valuable because it focused on the areas that have the greatest impact on guest satisfaction. The content was practical, relevant, and insightful, even for guides with extensive industry experience.
Johan has a unique ability to cut through the noise and get straight to what matters, regardless of the topic. This is invaluable for anyone who genuinely wants to improve, grow, and develop as a guide and leader.
Cusco Peru & Cape Town South Africa
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What Participants and Tourism Businesses Say
Chris De Coning
Johan’s training of guides challenges us to move beyond delivering information and focus on creating memorable experiences for the guests. I left with ideas I could apply immediately as well as a greater understanding of how tourist guides function within the greater milieu of the industry.
Professional Guide | 30+ Years
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What Participants and Tourism Businesses Say
Nico Barkhuizen
Practical, thought-provoking, and highly relevant.
Johan’s training offered new insights that I could immediately apply in the field, even after more than 20 years as a guide.
Professional Tourist Guide | 30+ Years
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What Participants and Tourism Businesses Say
Wayne Maddams
The training was practical, engaging, and immediately applicable.
Even after 20+ years in the industry, I left with fresh ideas to enhance the guest experience.
Professional Tourist Guide | 20+ Years
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What Participants and Tourism Businesses Say
Charl Fourie
“After nearly 3 decades in the industry, Johan still gave me new ways to think about guest engagement and communication.
Practical, relevant, and immediately applicable in the field.
Professional Tourist Guide | 20+ Years
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What Participants and Tourism Businesses Say
Dion Fabe
Practical, engaging, and highly relevant.
The training provided useful techniques to improve communication and enhance the overall guest experience.”
